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Title 16 Part 460 → §460.18

Title 16 → Chapter I → Subchapter D → Part 460 → §460.18

Electronic Code of Federal Regulations e-CFR

Title 16 Part 460 → §460.18

e-CFR data is current as of October 17, 2019

Title 16Chapter ISubchapter DPart 460 → §460.18


Title 16: Commercial Practices
PART 460—LABELING AND ADVERTISING OF HOME INSULATION


§460.18   Insulation ads.

Link to an amendment published at 84 FR 20790, May 13, 2019.

(a) If your ad gives an R-value, you must give the type of insulation and the thickness needed to get that R-value. Also, add this statement explaining R-values: “The higher the R-value, the greater the insulating power. Ask your seller for the fact sheet on R-values.”

(b) If your ad gives a price, you must give the type of insulation, the R-value at a specific thickness, the statement explaining R-values in paragraph (a) of this section, and the coverage area for that thickness. If you give the price per square foot, you do not have to give the coverage area.

(c) If your ad gives the thickness of your insulation, you must give its R-value at that thickness and the statement explaining R-values in paragraph (a) of this section.

(d) If your ad compares one type of insulation to another, the comparison must be based on the same coverage areas. You must give the R-value at a specific thickness for each insulation, and the statement explaining R-values in paragraph (a) of this section. If you give the price of each insulation, you must also give the coverage area for the price and thickness shown. However, if you give the price per square foot, you do not have to give the coverage area.

(e) The affirmative disclosure requirements in §460.18 do not apply to ads on television or radio.

[44 FR 50242, Aug. 27, 1979, as amended at 51 FR 39651, Oct. 30, 1986; 70 FR 31276, May 31, 2005]


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